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Seller guide · Valentine's Day

Valentine's Day shirt ideas that sell

The Valentine's styles buyers shop for every January, and print-ready designs for each one.

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Valentine's Day shirts start selling right after New Year's. Teachers, nurses, moms and kids are some of the biggest buyers, and retro and humor designs sell well beyond couples. Here are the trends to stock now.

1

Retro and groovy hearts

Wavy 70s lettering, checkered hearts and varsity type are the leading Valentine's look for women and teens.

2

Teacher Valentines

Teachers wear Valentine's shirts to class and buy them for their team, which makes teacher designs one of the best sellers of the season.

3

Nurse and healthcare Valentines

Nurses, CNAs and hospital teams love themed shirts for the holiday and often buy in groups.

4

Coquette and pink

Bows, pearls and soft pinks carry over from Christmas and stay strong through February.

5

Funny and anti-Valentine

Not everyone wants hearts. Sarcastic and anti-Valentine sayings sell to singles and anyone who loves a joke.

6

Kids and cute characters

Classroom party shirts for kids, with dinosaurs, trucks and cute animals, sell to parents all January.

Tips for selling Valentine's shirts

  • Start in early January. Teachers and school parents shop two to three weeks before the 14th.
  • Offer kids' and adult sizes. Many families buy matching shirts.
  • Think beyond couples. Teachers, nurses, moms and friends ("Galentine's") are bigger markets than romance.

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